The Enclave at Green Valley Ranch

Brand + Identity Creation: Lydia McWherter
I led the creation of the brand identity for The Enclave, a new private community by Oakwood Homes adjacent to the Green Valley Ranch Golf Club. My objective was to design a visual identity that captured the exclusive and refined nature of a gated neighborhood, setting it apart from broader community offerings. My creative execution spanned multiple platforms, ensuring seamless alignment across all touchpoints. Deliverables included the final logo design, comprehensive visual identity guidelines, community directional signage for site navigation, and consumer marketing assets like print advertisements and postcards.

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Directional Signage

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Print Advertisements

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Direct Mail

Direct Mail Pieces
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